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Citylets Publishes Strong Results For 2011

admin — Thu, 26 Jan 2012 08:33:17 +0000

Citylets published strong results for 2011 with visitor traffic up 22% on 2010 (source: Google Analytics) representing a full 200% rise on 2007. Enquiries to agents also rose by 21% (source: Citylets internal data).

We’re delighted to have maintained our strong growth trajectory of recent years operating in broadly the same geographies as 2010 and we are confident these results reflect not just a growth in the rental market, but a growth in our market share.

Traffic to Citylets is now 3 times what it was just 4 years ago (source: Google Analytics 2007-2011)

According to Experian Hitwise, Citylets averaged rank 74 in the property category (based on UK visits) in 2011, higher than any other dedicated residential letting site. Citylets was also the only site in its genre to maintain a top 100 position throughout the year & was regularly the most visited lettings site in the UK.

Agent offices on site (Scotland & N Ireland) grew 12.5% from the previous year. Interestingly, just over half of all Citylets’ Scottish clients are not subscribed to Rightmove. Citylets MD, Thomas Ashdown, commented:

“Rightmove may be the UK’s overall biggest site, however in Scotland Citylets is the clear market leader for letting agents with 54% of clients not subscribed to Rightmove. In major cities like Edinburgh and Dundee, that increases to 85% and in Aberdeen it’s currently 65%.

“These figures suggest that in urban Scotland, Citylets attracts the larger audiences relevant to our local clients. Indeed the figures seem to underline the fact that property markets are predominantly local and it is local presence that counts, not over-arching UK visitor numbers.”

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Citylets Publishes Strong Results For 2011 is a post from: Citylets News

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Sponsoring Edinburgh’s Hogmanay

admin — Wed, 21 Dec 2011 08:34:41 +0000

We are delighted to announce that Citylets.co.uk will be supporting this years’ Edinburgh Hogmanay as an event sponsor.

We will have a branded presence throughout Princes Street and at The Concert in the Gardens on the night and positioned in areas to be covered by the TV cameras. The BBC, SKY and STV will all be covering the event including the world famous midnight firework display above the castle.

This years’ Concert in the Gardens headlines with Primal Scream covering their 90s classic album, Screamadelica.

This is our most exciting event sponsorship to date which should deliver our brand to a wide audience.

We know what we’ll be doing on New Years’ eve, but whatever you’re up to…have a good one- Merry Xmas & Happy New Year from all here at Citylets!

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Record Traffic for Citylets.co.uk

thomas — Thu, 01 Sep 2011 07:40:46 +0000

August is traditionally our busiest month of the year and this year was no exception with visitor traffic to citylets.co.uk at a record high- three times that of Aug 2007 & maintaining the growth trend set in Q1 of this year. Traffic was up 21.4 % on March 2011 when the previous monthly record was set and up 24.3% on August of last year (source: Google Analytics).

Record Traffic for Citylets.co.uk is a post from: Citylets News

Citylets.co.uk Now On Android

thomas — Thu, 04 Aug 2011 11:04:33 +0000

Citylets.co.uk has become only the second major property portal in the UK to embrace Android, the Google powered Smartphones.

The Citylets Android app is available on a wide range of phones such as Samsung, Sony, HTC and LG. Collectively, with our top rated Apple iphone app, it means Citylets has gone truly mobile.

Android powered Smartphones are the market leader in the US and with sales now outstripping those of its main (iPhone) rival in the UK, they are expected to take the No 1 spot here this year. As such, we felt it was now a platform we should offer our viewers & we are expecting a healthy uptake in the days ahead.

The key to its success has been its availability through a variety of manufacturers and on a wide range of handsets catering to the full spectrum of the consumer market.

Find out more & download your Free Android App today

https://market.android.com/details?id=com.citylets

Citylets.co.uk Now On Android is a post from: Citylets News

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The Citylets Belfast quarterly report Q4 2010

DanCookson — Fri, 11 Feb 2011 16:18:37 +0000

Our Citylets Belfast quarterly report Q4 2010 was released this week and we were delighted with the coverage it received in the media. The Private Rented Sector is playing an increasingly pivotal role in the provision of housing in Northern Ireland and our ongoing monitoring of trends in both rent values and ‘time to let’ is recognised as being of real relevance in a sector that has not traditionally had much meaningful current research.

http://www.belfasttelegraph.co.uk/news/local-national/northern-ireland/cold-helped-keep-lid-on-rents-15079049.html

http://www.build.ie/construction_news.asp?newsid=122718

The overall Time to Let (TTL) for the greater Belfast Area lengthened in Q3 to 56 days which seems to have led to a softening of overall rent values in Q4. Encouragingly though the TTL figures dropped in Q4 2010 to 48 days which bodes well for rental values in Q1 2011.

To download your copy of the latest report visit http://www.citylets.co.uk/reports/

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Best Performing Lettings Only Portal in UK 2010

thomas — Tue, 11 Jan 2011 17:52:15 +0000

Citylets.co.uk rounded off a great year in 2010 by claiming another top 100 spot in the Hitwise rankings for property websites in December. Coming in at No 79 it means citylets.co.uk was the only dedicated residential lettings site to score a top 100 position in every month in 2010. We averaged 75 for the year, outperforming all others in our category & expect to improve on that in 2011.

Best Performing Lettings Only Portal in UK 2010 is a post from: Citylets News

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No1 Lettings Site in UK

thomas — Tue, 13 Jul 2010 13:32:33 +0000

Citylets.co.uk retained its position in June as the No1 residential lettings site in the UK, according to online competitive intelligence agency Hitwise. This is the third consecutive month that Citylets has outperformed all other lettings sites, whether competitors or partners. Of interest is the widening gap from its nearest direct competitor – despite covering a much smaller part of the UK (strictly Scotland and NI) we now have over 50% more visitor traffic. Currently ranked 65 in the UK for property sites, none of our direct competitors once again made the top 100.

No1 Lettings Site in UK is a post from: Citylets News

Most Expensive Area to Rent a Two Bedroom Flat

DanCookson — Fri, 09 Jul 2010 16:00:16 +0000

Citylets has revealed figures showing for the first time the locations of the country’s most and least expensive rental areas.

The research shows that Glasgow’s Park neighbourhood http://goo.gl/2yAR is the top rental hotspot in Scotland, with the average rent for a 2-bed property standing at £1104, closely followed by Aberdeen and Edinburgh’s West End districts.

The cheapest area to rent is Johnstone in Renfrewshire, where the average rent for a 2-bed flat currently stands at £421.

This local area information will now be included in Citylets’ quarterly data reports, which provide the most in-depth analysis of the country’s rental market. The Q2 2010 Report will be published in the coming week.

Most Expensive Area to Rent a Two Bedroom Flat is a post from: Citylets News

Budget impact on Private Lettings Sector

DanCookson — Thu, 24 Jun 2010 12:11:01 +0000

The recent increase in capital gains tax to 28% is likely to have an impact on the private rental sector. Although it is not as high as the 40% to 50% rises that were being suggested last week, landlords will still have to adjust to a new investment landscape in which the housing sales market is likely to be flat and where reliance on capital appreciation and disposal will not generate the returns of former years.

The majority of the 100,000 Private Landlords in Scotland have very small portfolios and are looking for capital growth on their investment. If Private Landlords are discouraged from remaining in the market by the prospects of lower capital gains and hard to get finance there is a possibility that they will withdraw from ‘buy to let’ leading to a lack of supply of suitable rental properties to meet the growing demand in the future. If this pans out rents will have to rise which will eventually attract serious landlords back in to the market.

“I believe a ‘rental income’ based approach to property investment will be the way forward – which will encourage or require landlords to enhance and maintain their properties to the highest standards so that they can achieve the higher rentals.”

Budget impact on Private Lettings Sector is a post from: Citylets News

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Citylets Rental Report Q1 2010

DanCookson — Wed, 05 May 2010 16:02:30 +0000

Our latest Citylets Rental Report for Scotland saw average monthly rents standing at £638, a small 1.3% (£8) rise between Q4 2009 and Q1 2010 and an increase of just £1 on the previous year’s figure. The 3 main cities also saw remarkably stable rents over the year. In Q1 2010 Edinburgh the average monthly rent was £740, and in Aberdeen £858 both figures down just £1 from Q1 2009. Glasgow rents were £591 up £11 (1.9%) on the previous year. We have started to drill down and analyse local areas in our reports and the most expensive neighbourhood to rent a 2 bed flat in Scotland is Park (Glasgow).

Our Top Ten is listed below:

Copies of the latest Citylets Rental Report for Scotland can be downloaded here: Citylets Rental Report

Citylets Rental Report Q1 2010 is a post from: Citylets News